average reply time to a web inquiry, among businesses that replied within 30 days
Harvard Business Review, 2011 (audit of 2,241 US companies)
Past customers. Quotes nobody chased. Inquiries that went quiet. We check who can be contacted, reach them by text and voice with a reason to reply, work every answer, and put the interested ones back on your calendar. No ad spend.
average reply time to a web inquiry, among businesses that replied within 30 days
Harvard Business Review, 2011 (audit of 2,241 US companies)
before 93% of the leads that do convert have been reached
Velocify, across 3.5 million leads
of former customers targeted with win-back offers returned, in one US telecom study
Kumar, Bhagwat & Zhang, Journal of Marketing, 2015
Every business collects these. They go dormant because going back to them isn't anyone's job: the team is busy with today's calls, and the list sits in a spreadsheet nobody opens.
A price went out, there was one callback, then silence. Some of those people still need the work, and nobody has asked them since.
They asked, the reply came late or not at all, and they moved on. The need may still be there. Their details are still in your records.
You did good work for them once, then went quiet. The next time they need you, they start the search from zero, and may find someone else.
One campaign, run by our team, start to finish. You approve the message. We do the rest.
Example campaign. A list of 7 old contacts is checked: one person who opted out and one duplicate record are taken off. The other 5 are reached by text or call. Four reply, and three book back in on Tuesday, Wednesday and Thursday.
We merge duplicates, split past customers from people who only asked, and establish who can be contacted and on which channel. Opt-outs come off before anything is sent.
You approve the reason to reply, any offer, and what we can and cannot say, before a single message goes out.
Short, personal texts and calls, paced to your calendar, with an easy way to say stop. Anyone who opts out is not contacted again.
Our team answers each reply within the remit you set and books the people who are ready. "Not now" gets a note and a date to come back to.
Interested people land on your calendar. You see who was contacted, who replied, who booked, and what sold where it is recorded.
Three parts, run by our team. Old inquiries and former customers are separate audiences with separate messages, because they have different reasons to hear from you.
Follow-Up Rep
Follow-Up Rep · Appointment Setter
Your calendar
Bookings from people who already know you
The interested replies are booked in, so the work lands as appointments, not as a list of names for you to call back.
Your list
Clean, sorted and current
Duplicates merged, opt-outs recorded, and every contact marked: booked, not now, or no longer interested. You keep it.
Your quotes
An answer on the ones that stalled
Replies tell you why a quote went quiet: price, timing, or they went elsewhere. That is worth knowing the next time you price a job.
Your ad budget
Left alone
Everyone we contact is already in your records, so there is no ad spend. Delivery and messaging costs still apply.
An old inquiry asked you for a price. A former customer paid you. Neither has to be found again, so there is no ad spend. Delivery and messaging costs still apply.
We check how each contact came to you, what they agreed to and whether they opted out, before anyone is contacted. People who should not be contacted stay off the campaign.
Someone who asked but never bought is not a past customer. We plan each campaign separately, so nobody gets a message that doesn't fit how they know you.
Move the sliders to match your list. The starting numbers are assumptions, not results. Change them to yours.
Every starting number is an assumption, not a statistic. Change each one to match your business.
Past customers, old quotes and old inquiries.
This is a model built from the numbers you enter, not a forecast or a promise. Reply and booking rates vary with the list's age, how people came to you, who can be contacted, and the offer, and there is no published benchmark for them. Delivery and messaging costs still apply.
Check these numbers with usClient stories are being recorded now. Each one appears here once the client has approved it.
Video story
An owner on what their first campaign booked back
In their words
What it was like to hand over a messy list
Measured result
Contacts, replies and bookings from one campaign
We check your list, plan a separate campaign for each audience worth contacting, reach them by text and voice, work every reply, and book the interested ones back in. No ad spend. We agree the scope and price for your list on the call. We set it up. We run it. You run the business.
Your list is already paid for. Find out what's in it.
More leads in 30 days, or your next month is free.
Compared with your average month over the last three. Full terms
Bring a rough count of past customers, open quotes and old inquiries. In 30 minutes we'll tell you which are worth a campaign, and if none are, we'll say so.
Book your list reviewTell us what's in your list, how old the contacts are and how they came to you. We'll tell you which groups are worth a campaign, who can be contacted, and what it would take. If the list isn't suitable, we'll say so.